When it comes to healthcare, patients consider every aspect of their experience at your clinic or hospital. Only then will they return or recommend you to someone else.

At their core, patients are consumers. They seek your expertise because you know better. How you choose to treat them at your facility will influence how they perceive your standards and quality of care. 

The patient experience of care can provide your team with a unique perspective on your services. It helps you measure how your services are being perceived in the market. It also provides you with insights on the patient journey and the quality of care you offer. 

At the end of the day, it is a critical component of the work you do. 

Today, hospitals and clinics need to understand and adapt to patient needs, preferences, and attitudes. This way, you’re able to improve the patient experience at your facility.

At their core, patients are consumers. They seek your expertise because you know better. How you choose to treat them at your facility will influence how they perceive your standards and quality of care. 

The patient experience of care can provide your team with a unique perspective on your services. It helps you measure how your services are being perceived in the market. It also provides you with insights on the patient journey and the quality of care you offer. 

At the end of the day, it is a critical component of the work you do. 

Today, hospitals and clinics need to understand and adapt to patient needs, preferences, and attitudes. This way, you’re able to improve the patient experience at your facility.

  1. Create and maintain a helpful online presence

Your clinic’s online presence is a great way to make a good first impression with prospective patients. This includes your website, social media, and even your local directory profiles.

As much as you focus on your services, make sure this attention to detail is reflected on your website. This is because it serves as a reflection of your practice’s brand image. 

To engage patients and to encourage them to seek your services, make sure clear and consistent information is offered across your site. In this process, remember to include high-quality images of your facility and make sure that the language you use is simple to understand and empathetic.

2. Support online scheduling features

Another way to improve the patient experience is to give them the freedom and convenience to book appointments online. 68% of consumers are more likely to choose a practitioner who offers the convenience to book, cancel or change appointments online.

Moreover, almost half of patients would consider switching to another practice if you don’t offer telehealth facilities. 

3. Send appointment confirmations and reminders

Patients are consumers. They have busy schedules and lifestyles. That’s why it’s important to help them stay in touch with your practice through appointment reminders and confirmations. Most healthcare providers already have automated functions that provide this service.

Whether you send a text message, email or call them, they will appreciate that you value their time. Appointment management practices also help clinics reduce costly no-shows or last-minute cancellations. 

It also increases patient satisfaction rates and helps you improve your profits.

4. Facilitate virtual waiting rooms if you offer telehealth services

A virtual waiting room can help patients navigate their visits to the doctor’s office. Especially with the new risks the pandemic has introduced, this allows healthcare providers and patients to maintain social distancing.

A virtual waiting room supports a safe patient intake process if they still need to come into your clinic. It also provides an element of predictability if you’re supporting doctor’s appointments online.

5. Leverage innovative and technology-backed processes

Innovations in healthcare technology are revolutionising the patient experience. That said, healthcare providers have to achieve the right balance when adopting innovations like AI to streamline their processes. 

Machines can’t replicate the type of care and empathy humans provide. So choose wisely. Automate repetitive tasks but even then, choose a more human-focussed approach. 

Improve the patient experience at your hospital or clinic with Eniax

For healthcare providers, improving the patient experience is an important short- and long-term goal. 

At Eniax, we understand this and support innovative processes that finetune the administrative work you do. Through medical innovations like our telehealth solution, Simple Care, and our virtual, human-led assistant, Patricia™, we help you improve the patient experience and satisfaction.

Provide your patients with the chance to access empathetic healthcare suited for modern times. Contact our team of professionals at Eniax for more information on how we can help you improve the patient experience at your practice.